GRAB A TICKET TO THE WORKSHOP →

The truth is, most websites are better at existing than selling. Saddd faceee.

And if you’re really serious about getting more sales flowing in through your site, the message I want to shout from the rooftops— is that YOUR message has the power to transform your sales.

The workshop is on Wednesday, April 30th 2025 from 2-4pm at Focal Point Coworking in Asheville, North Carolina and is hosted alongside Hive Ambition.

Here’s what we’re covering:

🔍 Website Autopsies — Watch as I dissect real websites (maybe yours!) and show you the 3 must-have strategies to get visitors to pull out their debit cards, not pull up competitor’s websites.

🧠 The Psychology Behind Click-Worthy Copy — Discover what your audience actually cares about (spoiler: it’s not your “passion for excellence” or “commitment to quality”).

🎯 The Curious to Committed Client Journey— Learn exactly what makes people stop doom-scrolling and start nodding along. (Without slime, sleaze, or being click-baity.)

📱 The Non-Negotiable Website Pages— The exact pages you need to turn your site from chilling in the breakroom to your employee of the month– every month. 

🚫 Jargon Detox — Learn to change “synergistic solutions” and other mambo jumbo into language that actually connects with humans who buy things.

✍️ DIY Copy Tips— Roll up your sleeves and finally fix the Big 3: Headlines, point-of-view, and CTAs– aka the things you’ve been avoiding like that weird smell in your fridge.

⚡ Weekend Website Glow Up —Discover the “why didn’t I think of that?” tweaks you can make in a weekend to turn your website into a sales machine– while still leaving you tons of time to watch White Lotus or Temptation Island on Netflix.

❓ Q&A session – No judgement if you ask “Can I use emojis professionally?” (Because I just did, and you’re still reading 💅).

And here’s the sometimes silly, sometimes just “ooof that resonates” reasons you should grab a ticket:

1. Because your current website has the emotional appeal of a tax form.
2. Because you know you can take two hours to fix what you’ve been procrastinating on for two years.
3. You’re ready to find out why nobody clicks your “Learn More” button (spoiler: because nobody wants to learn more).
4. You’re here to finally understand the difference between “professional-sounding” and “soul-crushingly boring.”
5. You want to learn how to sell without sounding like you’re selling (which is exactly how all the best selling happens).
6. You’re pumped to walk away with words that make people pull out credit cards instead of pulling up competitor websites.
7. You’re down to spend two hours now so you don’t have to spend an eternity staring at a blank page, wondering if “We’re so glad you’re here” is really the best you can do.
8. You are dying to understand why nobody cares about your “industry-leading solutions” (and what they actually care about instead).

And finally here are allll the official details for the workshop–with directions on how to grab your tickets:

What You’ll Walk Skip Away With:

• Razor-sharp messaging strategies tailored to your specific business
• Insights from live website audits (maybe even your own!)
• A comprehensive workbook packed with actionable copy tips
• The confidence to write words that make your ideal clients click, read, and buy

Remember: your website isn’t just a digital business card—it’s a 24/7 employee ready to advocate for you and your business. I’ll show you how to get the most out of it with magnetizing messaging that gets your audience nodding along with every word.

Grab a ticket if you are a…

• Service-based entrepreneur who wants clients to stop comparison shopping
• Product-based business owner looking to increase conversion rates
• Person who’s ever stared at their website thinking “this doesn’t sound like me.”

The nitty-gritty deets:

Click-Worthy Copy: Writing Website Words That Sell for You

🗓️ Wednesday, April 30th
🕑 2–4pm
📍 Focal Point Coworking | Asheville, NC
💬 Optional exclusive networking happy hour to follow!

Your Ticket Includes allllla this:

✅ A seat in an intimate, collaborative classroom setting (+ snacks, because thinking is hungry work)

✅ A 2-hour, hands-on workshop packed with strategies for writing website messaging that sounds like you and sells– because that balance is 100% possible and I’ll show you how

✅ Trio’s Click-Worthy Copy Workbook – your go-to guide for revamping your site copy

✅ Exclusive attendee-only discounts on custom copywriting and content strategy services

✅ VIP access to our post-workshop networking event at Terra Nova Brewing

The first 3 to sign up get the rare chance for live feedback on their website copy during the workshop. 👀

🎟️ Tickets on sale now!
Early bird: $77 (until April 14th)
Full price: $90

If buyers aren’t coming up to you and saying “I read your website and KNEW they had to work with you!” let’s fix that.

GRAB A TICKET TO THE WORKSHOP!

This workshop is hosted by Alli of Trio Writing Studios (that’s me!) and Hive Ambition, a community that empowers female entrepreneurs everywhere to grow their businesses with strategy, support, and soul.